{"id":3710,"date":"2023-07-05T12:56:56","date_gmt":"2023-07-05T04:56:56","guid":{"rendered":"http:\/\/ip-bec.com\/Lionec\/3710\/"},"modified":"2026-10-25T00:49:24","modified_gmt":"2026-10-24T16:49:24","slug":"ta%e6%98%af%e7%94%9a%e9%ba%bc%e6%84%8f%e6%80%9d","status":"publish","type":"post","link":"https:\/\/godwasthelord.com\/?p=3710","title":{"rendered":"TA\u662f\u4ec0\u9ebc\u610f\u601d\uff1f\u4e2d\u5c0f\u4f01\u696d\u884c\u92b7\u5fc5\u5b78\u76ee\u6a19\u53d7\u773e\u8a2d\u5b9a\u653b\u7565"},"content":{"rendered":"<p>TA\u662fTarget Audience\u7684\u7e2e\u5beb\uff0c\u5728\u884c\u92b7\u898f\u5283\u4e2d\u7528\u4f86\u63cf\u8ff0\u5e0c\u671b\u63a5\u89f8\u7684\u76ee\u6a19\u53d7\u773e\u3002\u672c\u6587\u5f9e\u9700\u6c42\u3001\u884c\u70ba\u8207\u8cc7\u6599\u5224\u8b80\u6574\u7406\u8a2d\u5b9a\u65b9\u6cd5\uff0c\u5354\u52a9\u601d\u8003\u8a0a\u606f\u8981\u8aaa\u7d66\u8ab0\u807d\uff1b\u53d7\u773e\u63cf\u8ff0\u61c9\u53ef\u4fee\u6b63\uff0c\u4e0d\u80fd\u628a\u63a8\u6e2c\u7279\u5fb5\u7576\u6210\u5df2\u77e5\u4e8b\u5be6\u3002<\/p>\n<p><strong>\u9019\u7bc7\u6587\u7ae0\u7684\u5be6\u7528\u5efa\u8b70\u5982\u4e0b(\u66f4\u591a\u7d30\u7bc0\u8acb\u7e7c\u7e8c\u5f80\u4e0b\u95b1\u8b80)<\/strong><\/p>\n<ol>\n<li>\u660e\u78ba\u5b9a\u7fa9\u4f60\u7684TA\uff1a\u5728\u958b\u59cb\u4efb\u4f55\u884c\u92b7\u6d3b\u52d5\u4e4b\u524d\uff0c\u9996\u5148\u8981\u6e05\u695a\u5b9a\u7fa9\u4f60\u7684\u76ee\u6a19\u53d7\u773e\uff08TA\uff09\u3002\u6839\u64da\u4eba\u53e3\u7d71\u8a08\u5b78\u3001\u5fc3\u7406\u7279\u5fb5\u8207\u884c\u70ba\u7fd2\u6163\uff0c\u5206\u6790\u4f60\u5e0c\u671b\u5438\u5f15\u7684\u5ba2\u7fa4\uff0c\u6bd4\u5982\u5e74\u9f61\u3001\u6027\u5225\u3001\u8208\u8da3\u7b49\uff0c\u9019\u5c07\u5e6b\u52a9\u4f60\u5236\u5b9a\u66f4\u7cbe\u6e96\u7684\u884c\u92b7\u7b56\u7565\u3002<\/li>\n<li>\u904b\u7528\u5e02\u5834\u7814\u7a76\u5de5\u5177\uff1a\u900f\u904e\u554f\u5377\u8abf\u67e5\u3001\u8a2a\u8ac7\u6216\u6578\u64da\u5206\u6790\uff0c\u6536\u96c6\u6578\u64da\u4ee5\u4e86\u89e3\u4f60\u7684TA\u3002\u9019\u4e9b\u898b\u89e3\u80fd\u8b93\u4f60\u66f4\u6df1\u5165\u8a8d\u8b58\u6d88\u8cbb\u8005\u7684\u9700\u6c42\u548c\u75db\u9ede\uff0c\u5f9e\u800c\u5275\u4f5c\u51fa\u66f4\u5177\u5438\u5f15\u529b\u7684\u5167\u5bb9\u53ca\u9078\u64c7\u9069\u5408\u7684\u884c\u92b7\u7ba1\u9053\u3002<\/li>\n<li>\u5b9a\u671f\u6aa2\u8996\u548c\u8abf\u6574TA\u5b9a\u7fa9\uff1a\u5e02\u5834\u60c5\u52e2\u8b8a\u5316\u5feb\u901f\uff0c\u56e0\u6b64\u8981\u5b9a\u671f\u56de\u9867\u4e26\u5206\u6790\u4f60\u7684\u76ee\u6a19\u53d7\u773e\u662f\u5426\u4ecd\u7136\u6b63\u78ba\u3002\u900f\u904e\u6301\u7e8c\u7684\u6578\u64da\u5206\u6790\u8207\u53cd\u994b\uff0c\u8abf\u6574\u4f60\u7684\u7b56\u7565\uff0c\u4ee5\u907f\u514d\u8cc7\u6e90\u6d6a\u8cbb\u4e26\u6301\u7e8c\u63d0\u5347\u884c\u92b7\u6548\u679c\u3002<\/li>\n<\/ol>\n<p>\u53ef\u4ee5\u53c3\u8003 <a href='https:\/\/godwasthelord.com\/?p=3708' target='_blank'>eDM\u9700\u8981\u5c08\u696d\u8a2d\u8a08\u5e2b\u55ce\uff1f\u9ad8\u6548\u88fd\u4f5c\u5438\u775bEDM\u7684\u5b8c\u6574\u6559\u5b78<br \/>\n<\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_89 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u5167\u5bb9\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u986f\u793a\/\u96b1\u85cf\u5167\u5bb9\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/godwasthelord.com\/?p=3710\/#%E4%BB%80%E9%BA%BC%E6%98%AFTA%EF%BC%9F%E8%A7%A3%E9%8E%96%E4%B8%AD%E5%B0%8F%E4%BC%81%E6%A5%AD%E8%A1%8C%E9%8A%B7%E5%AF%86%E7%A2%BC\" 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href=\"https:\/\/godwasthelord.com\/?p=3710\/#TA%E6%98%AF%E4%BB%80%E9%BA%BC%E6%84%8F%E6%80%9D%EF%BC%9F%E7%B5%90%E8%AB%96\" >TA\u662f\u4ec0\u9ebc\u610f\u601d\uff1f\u7d50\u8ad6<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/godwasthelord.com\/?p=3710\/#TA%E6%98%AF%E4%BB%80%E9%BA%BC%E6%84%8F%E6%80%9D%EF%BC%9F%E5%B8%B8%E8%A6%8B%E5%95%8F%E9%A1%8C%E5%BF%AB%E9%80%9FFAQ\" >TA\u662f\u4ec0\u9ebc\u610f\u601d\uff1f\u5e38\u898b\u554f\u984c\u5feb\u901fFAQ<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/godwasthelord.com\/?p=3710\/#1_TA%E5%9C%A8%E8%A1%8C%E9%8A%B7%E9%A0%98%E5%9F%9F%E4%B8%AD%EF%BC%8C%E9%99%A4%E4%BA%86%E7%9B%AE%E6%A8%99%E5%8F%97%E7%9C%BE%E5%A4%96%EF%BC%8C%E9%82%84%E6%9C%89%E5%85%B6%E4%BB%96%E6%84%8F%E6%80%9D%E5%97%8E%EF%BC%9F\" >1.  TA\u5728\u884c\u92b7\u9818\u57df\u4e2d\uff0c\u9664\u4e86\u76ee\u6a19\u53d7\u773e\u5916\uff0c\u9084\u6709\u5176\u4ed6\u610f\u601d\u55ce\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/godwasthelord.com\/?p=3710\/#2_%E6%88%91%E6%B2%92%E6%9C%89%E5%BE%88%E5%A4%9A%E6%95%B8%E6%93%9A%EF%BC%8C%E8%A9%B2%E5%A6%82%E4%BD%95%E9%96%8B%E5%A7%8B%E5%AE%9A%E7%BE%A9%E6%88%91%E7%9A%84TA%EF%BC%9F\" >2.  \u6211\u6c92\u6709\u5f88\u591a\u6578\u64da\uff0c\u8a72\u5982\u4f55\u958b\u59cb\u5b9a\u7fa9\u6211\u7684TA\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/godwasthelord.com\/?p=3710\/#3_%E5%AE%9A%E7%BE%A9%E5%A5%BDTA%E5%BE%8C%EF%BC%8C%E6%88%91%E7%9A%84%E8%A1%8C%E9%8A%B7%E7%AD%96%E7%95%A5%E5%B0%B1%E4%B8%80%E5%AE%9A%E6%9C%83%E6%88%90%E5%8A%9F%E5%97%8E%EF%BC%9F\" >3.  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Audience\uff09\uff0c\u6c7a\u5b9a\u884c\u92b7\u6210\u6557\u7684\u95dc\u9375\u3002\u7c21\u55ae\u4f86\u8aaa\uff0cTA\u662f\u4f60\u5e0c\u671b\u5438\u5f15\u548c\u5f71\u97ff\u7684\u7279\u5b9a\u7fa4\u9ad4\uff0c\u800c\u975e\u6a21\u7cca\u7684\u300c\u6240\u6709\u4eba\u300d\u3002\u5728\u7af6\u722d\u6fc0\u70c8\u7684\u5e02\u5834\uff0c\u7121\u6548\u7684\u300c\u5ee3\u6492\u7db2\u300d\u7b56\u7565\u53ea\u6703\u865b\u8017\u8cc7\u6e90\u3002<\/p>\n<p>\u8a31\u591a\u4e2d\u5c0f\u4f01\u696d\u4e3b\uff0c\u5c24\u5176\u662f\u884c\u92b7\u65b0\u624b\uff0c\u5e38\u72af\u4e00\u500b\u932f\u8aa4\uff1a\u672a\u660e\u78ba\u5b9a\u7fa9TA\u3002\u4ed6\u5011\u8a8d\u70ba\u597d\u7522\u54c1\u6703\u81ea\u52d5\u5438\u5f15\u9867\u5ba2\uff0c\u4f46\u4e8b\u5be6\u4e0a\uff0c\u7cbe\u6e96\u7684TA\u7b56\u7565\u80fd\u63d0\u4f9b\u6700\u4f73\u7684\u6295\u8cc7\u5831\u916c\u7387\uff08ROI\uff09\u3002\u5047\u8a2d\u4f60\u8ce3\u7684\u662f\u9ad8\u50f9\u4f4d\u6709\u6a5f\u68c9\u5b30\u5152\u670d\uff0c\u4f46\u5ee3\u544a\u537b\u91dd\u5c0d\u5c0d\u50f9\u683c\u654f\u611f\u7684\u5e74\u8f15\u5abd\u5abd\uff0c\u7d50\u679c\u6703\u5982\u4f55\uff1f\u5f88\u53ef\u80fd\u82b1\u8cbb\u5927\u91cf\u537b\u5f97\u4e0d\u5230\u8f49\u63db\uff0c\u9019\u6b63\u662f\u7f3a\u4e4f\u660e\u78baTA\u7684\u5f8c\u679c\u3002<\/p>\n<p>\u90a3\u9ebc\uff0cTA\u5305\u542b\u54ea\u4e9b\u8981\u7d20\uff1f\u5b83\u662f\u52d5\u614b\u7684\uff0c\u9700\u4e0d\u65b7\u5206\u6790\u548c\u8abf\u6574\u3002\u4e00\u822c\u4f86\u8aaa\uff0cTA\u53ef\u5f9e\u4ee5\u4e0b\u4e09\u500b\u9762\u5411\u5b9a\u7fa9\uff1a<b>\u4eba\u53e3\u7d71\u8a08\u5b78<\/b>\uff08\u5e74\u9f61\u3001\u6027\u5225\u3001\u8077\u696d\u7b49\uff09\u3001<b>\u5fc3\u7406\u7d71\u8a08\u5b78<\/b>\uff08\u50f9\u503c\u89c0\u3001\u751f\u6d3b\u65b9\u5f0f\u7b49\uff09\u548c<b>\u884c\u70ba\u7d71\u8a08\u5b78<\/b>\uff08\u8cfc\u8cb7\u884c\u70ba\u3001\u4f7f\u7528\u7fd2\u6163\u7b49\uff09\u3002\u9019\u4e9b\u6578\u64da\u5e6b\u52a9\u4f60\u7cbe\u78ba\u4e86\u89e3\u4ed6\u5011\u7684\u9700\u6c42\u548c\u75db\u9ede\u3002<\/p>\n<p>\u7406\u89e3\u4f60\u7684TA\uff0c\u5c31\u50cf\u638c\u63e1\u6210\u529f\u7684\u9470\u5319\u3002\u5b83\u80fd\u5e6b\u52a9\u4f60\u6295\u653e\u66f4\u7cbe\u6e96\u7684\u5ee3\u544a\uff0c\u5275\u4f5c\u6709\u6548\u7684\u5167\u5bb9\uff0c\u9078\u64c7\u5408\u9069\u7684\u884c\u92b7\u7ba1\u9053\uff0c\u4e26\u8861\u91cf\u884c\u92b7\u6210\u6548\u3002\u5225\u518d\u8f15\u5ffdTA\u7684\u91cd\u8981\u6027\uff0c\u6df1\u5165\u4e86\u89e3\u4f60\u7684TA\uff0c\u9019\u5c07\u6210\u70ba\u4f60\u6700\u9ad8\u56de\u5831\u7684\u884c\u92b7\u7b56\u7565\u3002<\/p>\n<p>\u63a5\u4e0b\u4f86\uff0c\u6211\u5011\u5c07\u63a2\u8a0e\u5982\u4f55\u900f\u904e\u5e02\u5834\u7814\u7a76\uff08\u5982\u554f\u5377\u8abf\u67e5\u3001\u8a2a\u8ac7\u3001\u6578\u64da\u5206\u6790\u7b49\uff09\u6709\u6548\u5b9a\u7fa9\u4f60\u7684TA\uff0c\u4e26\u5236\u5b9a\u7cbe\u6e96\u4e14\u6709\u6548\u7684\u884c\u92b7\u7b56\u7565\uff0c\u5e6b\u52a9\u4e2d\u5c0f\u4f01\u696d\u5728\u7af6\u722d\u5e02\u5834\u4e2d\u812b\u7a4e\u800c\u51fa\uff0c\u5275\u9020\u4eae\u773c\u7684\u71df\u6536\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E6%B7%B1%E5%85%A5%E4%BA%86%E8%A7%A3%E4%BD%A0%E7%9A%84TA%EF%BC%9A%E6%95%B8%E6%93%9A%E5%88%86%E6%9E%90%E8%88%87%E7%B2%BE%E6%BA%96%E8%A1%8C%E9%8A%B7\"><\/span>\u6df1\u5165\u4e86\u89e3\u4f60\u7684TA\uff1a\u6578\u64da\u5206\u6790\u8207\u7cbe\u6e96\u884c\u92b7<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4e0a\u4e00\u6bb5\u63d0\u5230\u300cTA\u300d\u5373\u300cTarget Audience\u300d\uff0c\u4e86\u89e3\u5b9a\u7fa9\u53ea\u662f\u7b2c\u4e00\u6b65\u3002\u4e2d\u5c0f\u4f01\u696d\u9700\u8981\u6df1\u5165\u4e86\u89e3\u81ea\u5df1\u7684TA\uff0c\u9019\u4e0d\u50c5\u9650\u65bc\u5e74\u9f61\u548c\u6027\u5225\uff0c\u800c\u662f\u8981\u901a\u904e\u6578\u64da\u5206\u6790\uff0c\u5efa\u7acb\u5c0d\u76ee\u6a19\u5ba2\u7fa4\u7684<b>\u5168\u65b9\u4f4d\u753b\u50cf<\/b>\u3002\u9019\u904e\u7a0b\u5c31\u50cf\u5075\u63a2\u8abf\u67e5\uff0c\u9700\u6536\u96c6\u7dda\u7d22\u548c\u5206\u6790\u8b49\u64da\uff0c\u624d\u80fd\u7cbe\u6e96\u9396\u5b9a\u76ee\u6a19\u3002<\/p>\n<p>\u90a3\u9ebc\uff0c\u5982\u4f55\u5229\u7528\u6578\u64da\u5206\u6790\u5efa\u7acbTA\u7684\u5b8c\u6574\u753b\u50cf\uff1f\u4ee5\u4e0b\u5e7e\u500b\u6b65\u9a5f\u5c07\u52a9\u4f60\u7cbe\u6e96\u9396\u5b9a\u76ee\u6a19\u5ba2\u7fa4\uff1a<\/p>\n<ol>\n<li><b>\u6578\u64da\u6536\u96c6\uff1a<\/b>\u9019\u4e00\u6b65\u76f8\u7576\u91cd\u8981\u3002\u4f60\u9700\u6536\u96c6\u5404\u9805\u6578\u64da\u4ee5\u4e86\u89e3\u5ba2\u6236\uff0c\u5305\u62ec\uff1a\n<ul>\n<li><b>\u7db2\u7ad9\u6578\u64da\uff1a<\/b>\u6d41\u91cf\u3001\u8df3\u51fa\u7387\u3001\u505c\u7559\u6642\u9593\u53ca\u71b1\u9580\u9801\u9762\u6703\u63ed\u793a\u8a2a\u5ba2\u884c\u70ba\u3002<\/li>\n<li><b>\u793e\u7fa4\u5a92\u9ad4\u6578\u64da\uff1a<\/b>\u4e92\u52d5\u3001\u89f8\u53ca\u7387\u548c\u7559\u8a00\u5206\u6790\u5e6b\u52a9\u7406\u89e3\u5ba2\u6236\u7684\u793e\u7fa4\u884c\u70ba\u3002<\/li>\n<li><b>\u92b7\u552e\u6578\u64da\uff1a<\/b>\u92b7\u552e\u984d\u3001\u5ba2\u55ae\u50f9\u53ca\u983b\u7387\u76f4\u63a5\u53cd\u6620\u8cfc\u8cb7\u504f\u597d\u3002<\/li>\n<li><b>CRM\u6578\u64da\uff1a<\/b>\u5ba2\u6236\u8cc7\u6599\u53ca\u6e9d\u901a\u8a18\u9304\u63d0\u4f9b\u5168\u9762\u8cc7\u8a0a\u3002<\/li>\n<li><b>\u5e02\u5834\u8abf\u67e5\u6578\u64da\uff1a<\/b>\u554f\u5377\u548c\u8a2a\u8ac7\u63ed\u793a\u9700\u6c42\u548c\u75db\u9ede\u3002<\/li>\n<\/ul>\n<p>  \u6574\u5408\u9019\u4e9b\u6578\u64da\uff0c\u53ef\u62fc\u6e4a\u51fa\u5b8c\u6574\u7684TA\u753b\u50cf\u3002<\/li>\n<li><b>\u6578\u64da\u6574\u7406\uff1a<\/b>\u6e05\u6d17\u548c\u6574\u7406\u6578\u64da\uff0c\u78ba\u4fdd\u6e96\u78ba\u6027\u8207\u4e00\u81f4\u6027\u3002\u9019\u662f\u5f8c\u7e8c\u5206\u6790\u7684\u57fa\u790e\uff0c\u4f7f\u7528Excel\u3001SQL\u7b49\u5de5\u5177\u53ef\u7c21\u5316\u6b64\u904e\u7a0b\u3002<\/li>\n<li><b>\u6578\u64da\u5206\u6790\uff1a<\/b>\u5229\u7528\u7d71\u8a08\u5206\u6790\u5982\u5206\u7fa4\u5206\u6790\uff0c\u63ed\u793aTA\u7684\u7279\u5fb5\u8207\u884c\u70ba\u6a21\u5f0f\u3002\u900f\u904e\u5206\u7fa4\u5c07\u5ba2\u6236\u5206\u985e\uff0c\u5982\u300c\u9ad8\u50f9\u503c\u5ba2\u6236\u300d\u8207\u300c\u6f5b\u5728\u5ba2\u6236\u300d\u3002\u82e5\u4e0d\u719f\u6089\u53ef\u53c3\u8003\u7dda\u4e0a\u8ab2\u7a0b\u6216\u66f8\u7c4d\u3002<\/li>\n<li><b>\u5efa\u7acbTA\u753b\u50cf\uff1a<\/b>\u6839\u64da\u5206\u6790\u7d50\u679c\uff0c\u5275\u5efa\u5168\u9762\u7684TA\u753b\u50cf\uff0c\u61c9\u6db5\u84cb\uff1a\n<ul>\n<li><b>\u4eba\u53e3\u7d71\u8a08\u7279\u5fb5\uff1a<\/b>\u5e74\u9f61\u3001\u6027\u5225\u3001\u8077\u696d\u7b49\u3002<\/li>\n<li><b>\u5fc3\u7406\u7279\u5fb5\uff1a<\/b>\u50f9\u503c\u89c0\u3001\u751f\u6d3b\u65b9\u5f0f\u3001\u6d88\u8cbb\u7fd2\u6163\u7b49\u3002<\/li>\n<li><b>\u884c\u70ba\u7279\u5fb5\uff1a<\/b>\u8cfc\u8cb7\u53ca\u7dda\u4e0a\u884c\u70ba\u3002<\/li>\n<li><b>\u9700\u6c42\u8207\u75db\u9ede\uff1a<\/b>\u4e86\u89e3\u5ba2\u6236\u9700\u6c42\u53ca\u9762\u81e8\u554f\u984c\u3002<\/li>\n<\/ul>\n<p>    \u4e00\u500b\u5b8c\u6574\u7684TA\u753b\u50cf\u80fd\u6df1\u5165\u4e86\u89e3\u4f60\u7684\u76ee\u6a19\u5ba2\u7fa4\uff0c\u4e26\u5236\u5b9a\u66f4\u6709\u6548\u7684\u884c\u92b7\u7b56\u7565\u3002<\/li>\n<li><b>\u6301\u7e8c\u76e3\u63a7\uff1a<\/b>\u4fdd\u6301\u5c0d\u5e02\u5834\u8b8a\u5316\u7684\u654f\u611f\uff0c\u5b9a\u671f\u6aa2\u8996\u8207\u66f4\u65b0TA\u753b\u50cf\uff0c\u78ba\u4fdd\u884c\u92b7\u7b56\u7565\u7684\u6709\u6548\u6027\u3002<\/li>\n<\/ol>\n<p>\u901a\u904e\u9019\u4e9b\u6b65\u9a5f\uff0c\u4f60\u80fd\u5f9e\u6d77\u91cf\u6578\u64da\u4e2d\u63d0\u7149\u51fa\u6709\u50f9\u503c\u7684\u4fe1\u606f\uff0c\u6df1\u5316\u5c0dTA\u7684\u7406\u89e3\uff0c\u70ba\u4e2d\u5c0f\u4f01\u696d\u7684\u884c\u92b7\u7b56\u7565\u5960\u5b9a\u5805\u5be6\u57fa\u790e\uff0c\u63d0\u5347\u6548\u7387\u8207\u71df\u6536\u3002<\/p>\n<div class=\"image-container\">\n<img decoding=\"async\" src=\"https:\/\/images.unsplash.com\/photo-1522198734915-76c764a8454d?crop=entropy&#038;cs=tinysrgb&#038;fit=max&#038;fm=jpg&#038;ixid=M3w0NzI3MjJ8MHwxfHNlYXJjaHwzfHxjb21wdXRlciUyMHNjcmVlbnxlbnwwfDB8fHwxNzIyODQ3MjA3fDA&#038;ixlib=rb-4.0.3&#038;q=80&#038;w=1080\" alt=\"ta\u662f\u751a\u9ebc\u610f\u601d?\" \/><\/p>\n<p class=\"image-caption\">ta\u662f\u751a\u9ebc\u610f\u601d?. Photos provided by unsplash<\/p>\n<\/div>\n<p>\u5f9e\u6559\u80b2\u79d1\u6280\u89d2\u5ea6\u89e3\u8b80TA\uff1a\u4e2d\u5c0f\u4f01\u696d\u884c\u92b7\u7684\u76ee\u6a19\u53d7\u773e\u8a2d\u5b9a<\/p>\n<p>\u5728\u884c\u92b7\u4e2d\uff0c\u300cTA\u300d\u6307\u7684\u662f<b>\u76ee\u6a19\u5ba2\u7fa4 (Target Audience)<\/b>\u3002\u96d6\u7136\u5728\u6559\u80b2\u9818\u57df\u300cTA\u300d\u901a\u5e38\u662f\u300c\u6559\u5b78\u52a9\u7406 (Teaching Assistant)\u300d\uff0c\u4f46\u7406\u89e3\u9019\u4e00\u6982\u5ff5\u5c0d\u4e2d\u5c0f\u4f01\u696d\u540c\u6a23\u91cd\u8981\u3002\u6559\u5b78\u52a9\u7406\u9700\u4e86\u89e3\u5b78\u751f\u7684\u9700\u6c42\u548c\u5b78\u7fd2\u65b9\u5f0f\uff0c\u9019\u8207\u4e2d\u5c0f\u4f01\u696d\u6df1\u5165\u4e86\u89e3\u76ee\u6a19\u5ba2\u7fa4\u7684\u9700\u6c42\u548c\u504f\u597d\u662f\u76f8\u4f3c\u7684\u3002<\/p>\n<p>\u6210\u529f\u7684\u6559\u5b78\u52a9\u7406\u4e0d\u50c5\u50c5\u5354\u52a9\u6559\u6388\uff0c\u800c\u662f\u9700\u8981\u5177\u5099\u6559\u5b78\u8a2d\u8a08\u548c\u5b78\u751f\u8f14\u5c0e\u80fd\u529b\u3002\u540c\u6a23\uff0c\u4f01\u696d\u7684\u884c\u92b7\u7b56\u7565\u9700\u8981\u5206\u6790\u76ee\u6a19\u5ba2\u7fa4\u7684<b>\u4eba\u53e3\u7d71\u8a08\u5b78\u7279\u5fb5 (Demographics)<\/b>\u3001<b>\u5fc3\u7406\u7279\u5fb5 (Psychographics)<\/b>\u548c<b>\u884c\u70ba\u7279\u5fb5 (Behavioral)<\/b>\uff0c\u4ee5\u5236\u5b9a<b>\u500b\u6027\u5316\u884c\u92b7\u7b56\u7565<\/b>\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u92b7\u552e\u9ad8\u968e\u81ea\u884c\u8eca\u7684\u4f01\u696d\uff0c\u5176TA\u53ef\u80fd\u4e0d\u662f\u6240\u6709\u81ea\u884c\u8eca\u611b\u597d\u8005\uff0c\u800c\u662f\u7279\u5b9a\u5e74\u9f61\u5c64\u548c\u6536\u5165\u6c34\u5e73\u7684\u5c08\u696d\u4eba\u58eb\uff0c\u4ed6\u5011\u71b1\u611b\u6236\u5916\u904b\u52d5\u4e26\u8ffd\u6c42\u9ad8\u54c1\u8cea\u751f\u6d3b\u3002\u6b63\u5982\u6559\u6388\u6839\u64da\u5b78\u751f\u7684\u5b78\u7fd2\u80fd\u529b\u8abf\u6574\u6559\u5b78\u5167\u5bb9\uff0c\u4f01\u696d\u4e5f\u9700\u6839\u64da\u4e0d\u540cTA\u7684\u9700\u6c42\u8abf\u6574\u884c\u92b7\u7b56\u7565\uff0c\u4ee5\u9054\u6700\u4f73\u6548\u679c\u3002<\/p>\n<p>\u4e2d\u5c0f\u4f01\u696d\u5728\u8a2d\u7f6eTA\u6642\uff0c\u61c9\u6df1\u5165\u6316\u6398\u7fa4\u9ad4\u80cc\u5f8c\u7684\u9700\u6c42\u8207\u50f9\u503c\u89c0\uff0c\u800c\u4e0d\u662f\u505c\u7559\u5728\u300c\u5e74\u8f15\u4eba\u300d\u6216\u300c\u5973\u6027\u300d\u9019\u6a23\u7684\u8868\u9762\u63cf\u8ff0\u3002\u4f8b\u5982\uff0c\u91dd\u5c0d\u5e74\u8f15\u5973\u6027\u7684\u7f8e\u599d\u7522\u54c1TA\u53ef\u4ee5\u660e\u78ba\u70ba\u300c\u8ffd\u6c42\u6f6e\u6d41\u3001\u6ce8\u91cd\u500b\u6027\u5316\u599d\u5bb9\u4e14\u6d3b\u8e8d\u65bc\u793e\u7fa4\u5a92\u9ad4\u300d\u3002\u9019\u6a23\u7684\u5177\u9ad4\u63cf\u8ff0\u6709\u52a9\u65bc\u5236\u5b9a\u6709\u6548\u7684\u884c\u92b7\u7b56\u7565\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u501f\u9452\u6559\u80b2\u79d1\u6280\u4e2d\u7684\u300c\u500b\u6027\u5316\u5b78\u7fd2\u300d\u6982\u5ff5\uff0c\u4e2d\u5c0f\u4f01\u696d\u80fd\u5229\u7528\u6578\u64da\u5206\u6790\u548c\u884c\u92b7\u79d1\u6280\uff0c\u6839\u64da\u4e0d\u540cTA\u63d0\u4f9b\u500b\u6027\u5316\u7684\u7522\u54c1\u63a8\u85a6\u548c\u670d\u52d9\u3002\u9019\u8981\u6c42\u4f01\u696d\u6709\u6548\u6536\u96c6\u548c\u5206\u6790\u5ba2\u6236\u6578\u64da\uff0c\u4ee5\u8abf\u6574\u884c\u92b7\u7b56\u7565\uff0c\u5be6\u73fe<b>\u7cbe\u6e96\u884c\u92b7<\/b>\u3002<\/p>\n<p>\u7e3d\u4e4b\uff0c\u7406\u89e3\u300cTA\u300d\u5728\u6559\u80b2\u8207\u884c\u92b7\u4e2d\u7684\u76f8\u4f3c\u6027\uff0c\u80fd\u5e6b\u52a9\u4e2d\u5c0f\u4f01\u696d\u6709\u6548\u8a2d\u5b9a\u76ee\u6a19\u5ba2\u7fa4\u4e26\u5236\u5b9a\u91dd\u5c0d\u6027\u7684\u884c\u92b7\u7b56\u7565\u3002\u9019\u4e0d\u50c5\u9700\u8981\u6df1\u5165\u4e86\u89e3\u76ee\u6a19\u5ba2\u7fa4\uff0c\u9084\u9700\u904b\u7528\u6578\u64da\u5206\u6790\u548c\u884c\u92b7\u79d1\u6280\uff0c\u4ee5\u63d0\u5347\u884c\u92b7\u6295\u8cc7\u5831\u916c\u7387\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%A6%82%E4%BD%95%E5%88%A9%E7%94%A8%E6%95%B8%E6%93%9A%E5%88%86%E6%9E%90%E7%B2%BE%E6%BA%96%E6%8F%8F%E7%B9%AA%E4%BD%A0%E7%9A%84TA%EF%BC%9F\"><\/span>\u5982\u4f55\u5229\u7528\u6578\u64da\u5206\u6790\u7cbe\u6e96\u63cf\u7e6a\u4f60\u7684TA\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4e86\u89e3\u300cTA\u300d\u4f5c\u70ba\u76ee\u6a19\u53d7\u773e\u7684\u6982\u5ff5\u5f8c\uff0c\u63a5\u4e0b\u4f86\u662f\u900f\u904e\u6578\u64da\u5206\u6790\u5c07\u5176\u5177\u9ad4\u5316\uff0c\u7cbe\u78ba\u63cf\u7e6a\u7406\u60f3\u5ba2\u6236\u3002\u9019\u9700\u8981\u904b\u7528\u6709\u6548\u7684\u6578\u64da\u5206\u6790\u5de5\u5177\uff0c\u5f9e\u5927\u91cf\u6578\u64da\u4e2d\u63d0\u53d6\u6709\u50f9\u503c\u7684\u4fe1\u606f\u3002<\/p>\n<p>\u4ee5\u4e0b\u5e7e\u500b\u6b65\u9a5f\u53ef\u4ee5\u5e6b\u52a9\u4f60\u5229\u7528\u6578\u64da\u5206\u6790\u7cbe\u6e96\u63cf\u7e6aTA\uff1a<\/p>\n<ol>\n<li><b>\u6536\u96c6\u6578\u64da\uff1a<\/b> \u9996\u5148\uff0c\u6536\u96c6\u4f86\u81ea\u4e0d\u540c\u4f86\u6e90\u7684\u76f8\u95dc\u6578\u64da\uff0c\u5982Google Analytics\u4e2d\u7684\u8a2a\u5ba2\u7d71\u8a08\u3001Facebook\u548cInstagram\u7684\u7c89\u7d72\u6578\u64da\uff0c\u4ee5\u53caCRM\u7cfb\u7d71\u4e2d\u7684\u5ba2\u6236\u8cfc\u8cb7\u7d00\u9304\u3002\u554f\u5377\u8abf\u67e5\u8207\u8a2a\u8ac7\u4e5f\u80fd\u63d0\u4f9b\u7b2c\u4e00\u624b\u7684\u5ba2\u6236\u9700\u6c42\u4fe1\u606f\u3002<\/li>\n<li><b>\u6578\u64da\u5206\u985e\uff1a<\/b> \u5c07\u6536\u96c6\u7684\u6578\u64da\u9032\u884c\u5206\u985e\u548c\u6574\u7406\u3002\u53ef\u4ee5\u6839\u64da\u5e74\u9f61\u3001\u6027\u5225\u3001\u5730\u7406\u4f4d\u7f6e\u7b49\u7279\u5fb5\uff0c\u4ee5\u53ca\u8cfc\u8cb7\u884c\u70ba\u548c\u8208\u8da3\u9032\u884c\u5206\u985e\uff0c\u70ba\u5f8c\u7e8c\u5206\u6790\u5960\u5b9a\u57fa\u790e\u3002<\/li>\n<li><b>\u6578\u64da\u5206\u6790\uff1a<\/b> \u4f7f\u7528\u5de5\u5177\u5982Google Analytics\u548cExcel\u5206\u6790\u6574\u7406\u597d\u7684\u6578\u64da\u3002\u89c0\u5bdf\u4e0d\u540c\u7fa4\u9ad4\u7684\u884c\u70ba\u5dee\u7570\uff0c\u5982\u5e74\u9f61\u6bb5\u7684\u8cfc\u8cb7\u983b\u7387\u53ca\u5730\u5340\u7684\u5ba2\u55ae\u50f9\uff0c\u627e\u51fa\u898f\u5f8b\u548c\u6a21\u5f0f\uff0c\u6df1\u5165\u7406\u89e3\u5ba2\u6236\u3002<\/li>\n<li><b>\u5efa\u7acbTA\u4eba\u7269\u8a8c\uff1a<\/b> \u6839\u64da\u6578\u64da\u5206\u6790\u7d50\u679c\uff0c\u5275\u5efa\u5e7e\u500b\u4ee3\u8868\u6027\u7684TA\u4eba\u7269\u8a8c\u3002\u9019\u4e9b\u4eba\u7269\u8a8c\u61c9\u5305\u542b\u8a73\u7d30\u7684\u7279\u5fb5\u4fe1\u606f\uff0c\u5f62\u8c61\u5316\u4f60\u7684\u5ba2\u6236\u3002\u4f8b\u5982\uff0c\u300c\u5e74\u8f15\u4e0a\u73ed\u65cf\u300d\u6216\u300c\u6ce8\u91cd\u5065\u5eb7\u7684\u4e2d\u5e74\u5973\u6027\u300d\u3002<\/li>\n<li><b>\u9a57\u8b49\u8207\u8abf\u6574\uff1a<\/b> \u5efa\u7acb\u4eba\u7269\u8a8c\u5f8c\uff0c\u9700\u5b9a\u671f\u6aa2\u8996\u548c\u8abf\u6574\uff0c\u6839\u64da\u65b0\u6578\u64da\u53ca\u6642\u4fee\u6b63TA\u5b9a\u7fa9\uff0c\u4ee5\u4fdd\u6301\u884c\u92b7\u7b56\u7565\u7684\u6709\u6548\u6027\u3002<\/li>\n<\/ol>\n<p>\u900f\u904e\u9019\u4e9b\u6b65\u9a5f\uff0c\u4f60\u53ef\u4ee5\u5c07\u300c\u76ee\u6a19\u53d7\u773e\u300d\u6982\u5ff5\u8f49\u5316\u70ba\u5177\u9ad4\u7684TA\u4eba\u7269\u8a8c\uff0c\u8b93\u884c\u92b7\u7b56\u7565\u66f4\u7cbe\u6e96\uff0c\u63d0\u5347\u6295\u8cc7\u5831\u916c\u7387(ROI)\u3002\u6301\u7e8c\u5b78\u7fd2\u548c\u5be6\u8e10\u6578\u64da\u5206\u6790\u5c07\u70ba\u4f60\u7684\u4e2d\u5c0f\u4f01\u696d\u5e36\u4f86\u7a69\u5b9a\u6210\u9577\u3002<\/p>\n<p><a href=\"https:\/\/english.cool\/marketing-terms\/\" target=\"_blank\" rel=\"noopener\">\u53ef\u4ee5\u53c3\u8003 ta\u662f\u751a\u9ebc\u610f\u601d?<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"TA%E6%98%AF%E4%BB%80%E9%BA%BC%E6%84%8F%E6%80%9D%EF%BC%9F%E7%B5%90%E8%AB%96\"><\/span>TA\u662f\u4ec0\u9ebc\u610f\u601d\uff1f\u7d50\u8ad6<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u56de\u9867\u5168\u6587\uff0c\u6211\u5011\u91d0\u6e05\u4e86\u300cTA\u662f\u4ec0\u9ebc\u610f\u601d\uff1f\u300d\u9019\u500b\u554f\u984c\uff1a\u5728\u884c\u92b7\u9818\u57df\uff0cTA\u4ee3\u8868\u8457<b>\u76ee\u6a19\u53d7\u773e (Target Audience)<\/b>\uff0c\u662f\u6240\u6709\u884c\u92b7\u6d3b\u52d5\u7684\u6838\u5fc3\u3002  \u5b83\u4e26\u975e\u4e00\u500b\u975c\u614b\u7684\u6982\u5ff5\uff0c\u800c\u662f\u9700\u8981\u4e0d\u65b7\u6839\u64da\u5e02\u5834\u8b8a\u5316\u548c\u6578\u64da\u5206\u6790\u9032\u884c\u8abf\u6574\u7684\u52d5\u614b\u904e\u7a0b\u3002  \u7406\u89e3TA\uff0c\u4e5f\u5c31\u662f\u7406\u89e3\u4f60\u7684\u7406\u60f3\u5ba2\u6236\uff0c\u662f\u4e2d\u5c0f\u4f01\u696d\u884c\u92b7\u6210\u529f\u7684\u57fa\u77f3\u3002<\/p>\n<p>\u5f9e\u6578\u64da\u6536\u96c6\u3001\u5206\u6790\u5230\u5efa\u7acbTA\u4eba\u7269\u8a8c\uff0c\u6bcf\u500b\u6b65\u9a5f\u90fd\u81f3\u95dc\u91cd\u8981\u3002  \u53ea\u6709\u6df1\u5165\u4e86\u89e3TA\u7684\u4eba\u53e3\u7d71\u8a08\u5b78\u3001\u5fc3\u7406\u7d71\u8a08\u5b78\u548c\u884c\u70ba\u7d71\u8a08\u5b78\u7279\u5fb5\uff0c\u624d\u80fd\u5236\u5b9a\u51fa\u771f\u6b63\u6709\u6548\u7684\u884c\u92b7\u7b56\u7565\uff0c\u7cbe\u6e96\u6295\u653e\u5ee3\u544a\uff0c\u5275\u9020\u5f15\u4eba\u5165\u52dd\u7684\u5167\u5bb9\uff0c\u4e26\u9078\u64c7\u6700\u5408\u9069\u7684\u884c\u92b7\u7ba1\u9053\u3002  \u5225\u518d\u5c07\u300cTA\u662f\u4ec0\u9ebc\u610f\u601d\uff1f\u300d\u8996\u70ba\u55ae\u7d14\u7684\u5b9a\u7fa9\uff0c\u800c\u8981\u5c07\u5b83\u5316\u70ba\u5be6\u969b\u884c\u52d5\uff0c\u6df1\u5165\u6316\u6398\u4f60\u7684\u76ee\u6a19\u5ba2\u6236\uff0c\u70ba\u4f60\u7684\u4e8b\u696d\u5e36\u4f86\u6301\u7e8c\u7684\u6210\u9577\u3002<\/p>\n<p>\u8a18\u4f4f\uff0c\u4e00\u500b\u6e05\u6670\u7684TA\u5b9a\u7fa9\uff0c\u4e0d\u50c5\u80fd\u907f\u514d\u8cc7\u6e90\u6d6a\u8cbb\uff0c\u66f4\u80fd\u5e6b\u52a9\u4f60\u63d0\u5347\u884c\u92b7\u6548\u7387\uff0c\u6700\u7d42\u5be6\u73fe\u4e8b\u534a\u529f\u500d\u7684\u6548\u679c\u3002  \u6301\u7e8c\u5b78\u7fd2\u3001\u904b\u7528\u6578\u64da\u5206\u6790\uff0c\u4e26\u4e0d\u65b7\u512a\u5316\u4f60\u7684TA\u7406\u89e3\uff0c\u624d\u80fd\u5728\u7af6\u722d\u6fc0\u70c8\u7684\u5e02\u5834\u4e2d\u812b\u7a4e\u800c\u51fa\uff0c\u5275\u9020\u5c6c\u65bc\u4f60\u7684\u6210\u529f\u6545\u4e8b\u3002  \u518d\u6b21\u5f37\u8abf\uff0c\u5f04\u61c2\u300cTA\u662f\u4ec0\u9ebc\u610f\u601d\uff1f\u300d\u4e26\u5c07\u5176\u61c9\u7528\u65bc\u5be6\u969b\uff0c\u624d\u662f\u4e2d\u5c0f\u4f01\u696d\u9081\u5411\u6210\u529f\u7684\u95dc\u9375\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"TA%E6%98%AF%E4%BB%80%E9%BA%BC%E6%84%8F%E6%80%9D%EF%BC%9F%E5%B8%B8%E8%A6%8B%E5%95%8F%E9%A1%8C%E5%BF%AB%E9%80%9FFAQ\"><\/span>TA\u662f\u4ec0\u9ebc\u610f\u601d\uff1f\u5e38\u898b\u554f\u984c\u5feb\u901fFAQ<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_TA%E5%9C%A8%E8%A1%8C%E9%8A%B7%E9%A0%98%E5%9F%9F%E4%B8%AD%EF%BC%8C%E9%99%A4%E4%BA%86%E7%9B%AE%E6%A8%99%E5%8F%97%E7%9C%BE%E5%A4%96%EF%BC%8C%E9%82%84%E6%9C%89%E5%85%B6%E4%BB%96%E6%84%8F%E6%80%9D%E5%97%8E%EF%BC%9F\"><\/span>1.  TA\u5728\u884c\u92b7\u9818\u57df\u4e2d\uff0c\u9664\u4e86\u76ee\u6a19\u53d7\u773e\u5916\uff0c\u9084\u6709\u5176\u4ed6\u610f\u601d\u55ce\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5728\u884c\u92b7\u9818\u57df\uff0cTA\u5e7e\u4e4e\u5c08\u6307Target Audience\uff0c\u4e5f\u5c31\u662f\u76ee\u6a19\u53d7\u773e\u3002\u96d6\u7136\u5728\u5176\u4ed6\u9818\u57df\uff0c\u300cTA\u300d\u53ef\u80fd\u6709\u4e0d\u540c\u542b\u7fa9\uff08\u4f8b\u5982\u6559\u80b2\u9818\u57df\u7684\u6559\u5b78\u52a9\u7406\uff09\uff0c\u4f46\u5728\u884c\u92b7\u76f8\u95dc\u7684\u8a0e\u8ad6\u4e2d\uff0c\u5b83\u5e7e\u4e4e\u90fd\u4ee3\u8868\u76ee\u6a19\u53d7\u773e\u3002\u56e0\u6b64\uff0c\u5728\u884c\u92b7\u7684\u8a9e\u5883\u4e0b\uff0c\u4e0d\u5fc5\u64d4\u5fc3\u6df7\u6dc6\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_%E6%88%91%E6%B2%92%E6%9C%89%E5%BE%88%E5%A4%9A%E6%95%B8%E6%93%9A%EF%BC%8C%E8%A9%B2%E5%A6%82%E4%BD%95%E9%96%8B%E5%A7%8B%E5%AE%9A%E7%BE%A9%E6%88%91%E7%9A%84TA%EF%BC%9F\"><\/span>2.  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class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5373\u4f7f\u6578\u64da\u6709\u9650\uff0c\u4f60\u4ecd\u53ef\u4ee5\u5f9e\u4e00\u4e9b\u7c21\u55ae\u7684\u65b9\u6cd5\u958b\u59cb\u5b9a\u7fa9\u4f60\u7684TA\u3002\u4f8b\u5982\uff0c\u53ef\u4ee5\u5f9e\u4f60\u73fe\u6709\u7684\u5ba2\u6236\u8cc7\u6599\u5165\u624b\uff0c\u5206\u6790\u4ed6\u5011\u7684\u5171\u901a\u9ede\uff08\u5e74\u9f61\u3001\u6027\u5225\u3001\u8cfc\u8cb7\u884c\u70ba\u7b49\uff09\u3002\u4f60\u4e5f\u53ef\u4ee5\u9032\u884c\u4e00\u4e9b\u7c21\u55ae\u7684\u554f\u5377\u8abf\u67e5\u6216\u8a2a\u8ac7\uff0c\u8490\u96c6\u521d\u6b65\u7684\u5ba2\u6236\u8cc7\u8a0a\u3002\u8a18\u4f4f\uff0c\u5b9a\u7fa9TA\u662f\u4e00\u500b\u6301\u7e8c\u512a\u5316\u7684\u904e\u7a0b\uff0c\u5373\u4f7f\u4e00\u958b\u59cb\u4e0d\u5b8c\u6574\uff0c\u4e5f\u80fd\u900f\u904e\u5f8c\u7e8c\u7684\u6578\u64da\u6536\u96c6\u548c\u5206\u6790\u9010\u6b65\u5b8c\u5584\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_%E5%AE%9A%E7%BE%A9%E5%A5%BDTA%E5%BE%8C%EF%BC%8C%E6%88%91%E7%9A%84%E8%A1%8C%E9%8A%B7%E7%AD%96%E7%95%A5%E5%B0%B1%E4%B8%80%E5%AE%9A%E6%9C%83%E6%88%90%E5%8A%9F%E5%97%8E%EF%BC%9F\"><\/span>3.  \u5b9a\u7fa9\u597dTA\u5f8c\uff0c\u6211\u7684\u884c\u92b7\u7b56\u7565\u5c31\u4e00\u5b9a\u6703\u6210\u529f\u55ce\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5b9a\u7fa9\u597dTA\u662f\u884c\u92b7\u6210\u529f\u7684\u91cd\u8981\u57fa\u77f3\uff0c\u4f46\u4e26\u975e\u4fdd\u8b49\u6210\u529f\u7684\u552f\u4e00\u56e0\u7d20\u3002\u7cbe\u6e96\u7684TA\u5b9a\u7fa9\u80fd\u5e6b\u52a9\u4f60\u66f4\u6709\u6548\u7387\u5730\u5206\u914d\u8cc7\u6e90\uff0c\u5275\u4f5c\u66f4\u5177\u5438\u5f15\u529b\u7684\u5167\u5bb9\uff0c\u9078\u64c7\u66f4\u5408\u9069\u7684\u884c\u92b7\u7ba1\u9053\uff0c\u4f46\u6700\u7d42\u6210\u6557\u4ecd\u53d6\u6c7a\u65bc\u591a\u9805\u56e0\u7d20\uff0c\u4f8b\u5982\u7522\u54c1\u54c1\u8cea\u3001\u884c\u92b7\u7b56\u7565\u7684\u57f7\u884c\u529b\u3001\u5e02\u5834\u7af6\u722d\u72c0\u6cc1\u7b49\u7b49\u3002  \u5b9a\u7fa9TA\u662f\u7b2c\u4e00\u6b65\uff0c\u6301\u7e8c\u76e3\u63a7\u8207\u8abf\u6574\u4f60\u7684\u7b56\u7565\u540c\u6a23\u91cd\u8981\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TA\u662fTarget Audience\u7684\u7e2e\u5beb\uff0c\u5728\u884c\u92b7\u898f\u5283\u4e2d\u7528\u4f86\u63cf\u8ff0\u5e0c\u671b\u63a5\u89f8\u7684\u76ee\u6a19\u53d7\u773e\u3002\u672c\u6587\u5f9e\u9700\u6c42\u3001\u884c\u70ba\u8207\u8cc7\u6599\u5224\u8b80 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