{"id":3806,"date":"2023-07-17T15:27:44","date_gmt":"2023-07-17T07:27:44","guid":{"rendered":"http:\/\/ip-bec.com\/Lionec\/3806\/"},"modified":"2026-10-25T00:56:32","modified_gmt":"2026-10-24T16:56:32","slug":"%e5%a6%82%e4%bd%95%e9%81%b8%e6%93%87%e7%b6%b2%e8%b7%af%e8%a1%8c%e9%8a%b7%e7%ae%a1%e9%81%93","status":"publish","type":"post","link":"https:\/\/godwasthelord.com\/?p=3806","title":{"rendered":"\u5982\u4f55\u9078\u64c7\u7db2\u8def\u884c\u92b7\u7ba1\u9053\uff1f\u5c0f\u578b\u4f01\u696d\u4e3b\u7684\u5b8c\u6574\u6559\u5b78\u8207\u9ad8\u6548\u7b56\u7565"},"content":{"rendered":"<p>\u7db2\u8def\u884c\u92b7\u7ba1\u9053\u61c9\u4f9d\u5ba2\u7fa4\u63a5\u89f8\u7fd2\u6163\u3001\u5167\u5bb9\u5f62\u5f0f\u3001\u9810\u7b97\u8207\u57f7\u884c\u80fd\u529b\u9078\u64c7\u3002\u672c\u6587\u6bd4\u8f03\u50b3\u7d71\u8207\u6578\u4f4d\u7ba1\u9053\u7684\u89d2\u8272\uff0c\u5354\u52a9\u5b89\u6392\u53ef\u6301\u7e8c\u7684\u7d44\u5408\uff1b\u5148\u8a2d\u5b9a\u53ef\u8ffd\u8e64\u7684\u5c0f\u7bc4\u570d\u5de5\u4f5c\uff0c\u518d\u4f9d\u5be6\u969b\u7d50\u679c\u8abf\u6574\u6295\u5165\u3002<\/p>\n<p><strong>\u9019\u7bc7\u6587\u7ae0\u7684\u5be6\u7528\u5efa\u8b70\u5982\u4e0b(\u66f4\u591a\u7d30\u7bc0\u8acb\u7e7c\u7e8c\u5f80\u4e0b\u95b1\u8b80)<\/strong><\/p>\n<ol>\n<li><b>\u660e\u78ba\u4f60\u7684\u884c\u92b7\u76ee\u6a19\uff1a<\/b>\u5728\u9078\u64c7\u7db2\u8def\u884c\u92b7\u7ba1\u9053\u524d\uff0c\u9996\u5148\u91d0\u6e05\u4f60\u5e0c\u671b\u9054\u6210\u7684\u5177\u9ad4\u76ee\u6a19\uff0c\u4f8b\u5982\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6\u6216\u589e\u52a0\u92b7\u552e\u984d\u3002\u6839\u64da\u9019\u4e9b\u76ee\u6a19\u9078\u64c7\u9069\u5408\u7684\u7ba1\u9053\uff0c\u5982\u793e\u7fa4\u5a92\u9ad4\u548c\u5167\u5bb9\u884c\u92b7\u9069\u5408\u54c1\u724c\u66dd\u5149\uff0c\u800c\u641c\u5c0b\u5f15\u64ce\u884c\u92b7\uff08SEM\uff09\u5247\u66f4\u9069\u5408\u76f4\u63a5\u5f15\u6d41\u4ee5\u9032\u884c\u92b7\u552e\u3002<\/li>\n<li><b>\u4ed4\u7d30\u8a55\u4f30\u8cc7\u6e90\u8207\u9810\u7b97\uff1a<\/b>\u8003\u616e\u516c\u53f8\u7684\u9810\u7b97\u3001\u6642\u9593\u53ca\u4eba\u529b\u8cc7\u6e90\uff0c\u9078\u64c7\u80fd\u5920\u8ca0\u64d4\u7684\u884c\u92b7\u7ba1\u9053\u3002\u4f8b\u5982\uff0c\u9810\u7b97\u6709\u9650\u7684\u5c0f\u578b\u4f01\u696d\u53ef\u5148\u5c08\u6ce8\u65bc\u5167\u5bb9\u884c\u92b7\u6216\u793e\u7fa4\u5a92\u9ad4\u7d93\u71df\uff0c\u518d\u6839\u64da\u6210\u6548\u8003\u616e\u64f4\u5c55SEM\u6216\u5176\u4ed6\u7ba1\u9053\u3002<\/li>\n<li><b>\u6301\u7e8c\u6e2c\u8a66\u8207\u512a\u5316\u7b56\u7565\uff1a<\/b>\u5f9e\u5c11\u6578\u5e7e\u500b\u7ba1\u9053\u958b\u59cb\uff0c\u9032\u884cA\/B\u6e2c\u8a66\u4e26\u4f7f\u7528\u6578\u64da\u5206\u6790\u5de5\u5177\u8ffd\u8e64\u6210\u6548\u3002\u4f9d\u64da\u5be6\u969b\u7d50\u679c\u6301\u7e8c\u8abf\u6574\u884c\u92b7\u7b56\u7565\uff0c\u4ee5\u627e\u5230\u6700\u4f73\u7684\u7ba1\u9053\u7d44\u5408\u4f86\u9054\u6210\u4f60\u7684\u884c\u92b7\u76ee\u6a19\u3002<\/li>\n<\/ol>\n<p>\u53ef\u4ee5\u53c3\u8003 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href=\"https:\/\/godwasthelord.com\/?p=3806\/#%E5%A6%82%E4%BD%95%E8%A9%95%E4%BC%B0%E4%B8%8D%E5%90%8C%E7%B6%B2%E8%B7%AF%E8%A1%8C%E9%8A%B7%E7%AE%A1%E9%81%93%E7%9A%84%E6%8A%95%E8%B3%87%E5%9B%9E%E5%A0%B1%E7%8E%87ROI%EF%BC%9F\" >\u5982\u4f55\u8a55\u4f30\u4e0d\u540c\u7db2\u8def\u884c\u92b7\u7ba1\u9053\u7684\u6295\u8cc7\u56de\u5831\u7387(ROI)\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/godwasthelord.com\/?p=3806\/#%E6%88%91%E7%9A%84%E7%94%A2%E5%93%81%E6%88%96%E6%9C%8D%E5%8B%99%E6%AF%94%E8%BC%83%E7%89%B9%E6%AE%8A%EF%BC%8C%E7%9B%AE%E6%A8%99%E5%AE%A2%E7%BE%A4%E4%B9%9F%E6%AF%94%E8%BC%83%E5%B0%8F%E7%9C%BE%EF%BC%8C%E8%A9%B2%E5%A6%82%E4%BD%95%E9%81%B8%E6%93%87%E7%B6%B2%E8%B7%AF%E8%A1%8C%E9%8A%B7%E7%AE%A1%E9%81%93%EF%BC%9F\" 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class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5c0f\u578b\u4f01\u696d\u4e3b\u5e38\u9762\u81e8\u8cc7\u6e90\u6709\u9650\u7684\u6311\u6230\uff0c\u56e0\u6b64\u5728\u6295\u5165\u7db2\u8def\u884c\u92b7\u524d\uff0c\u5fc5\u9808\u4ed4\u7d30\u8a55\u4f30\u81ea\u8eab\u72c0\u6cc1\u4ee5\u6709\u6548\u5229\u7528\u8cc7\u6e90\uff0c\u907f\u514d\u6d6a\u8cbb\u3002\u9078\u64c7\u884c\u92b7\u7ba1\u9053\u9700\u8981\u8b39\u614e\u601d\u8003\u548c\u898f\u5283\uff0c\u91cd\u9ede\u5728\u65bc\u660e\u78ba\u4f60\u7684\u884c\u92b7\u76ee\u6a19\u548c\u8a55\u4f30\u8cc7\u6e90\u9650\u5236\u3002<\/p>\n<p>\u9996\u5148\uff0c<b>\u660e\u78ba\u884c\u92b7\u76ee\u6a19<\/b>\u81f3\u95dc\u91cd\u8981\u3002\u4f60\u5e0c\u671b\u9054\u6210\u4ec0\u9ebc\uff1f\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6\u3001\u589e\u52a0\u7522\u54c1\u92b7\u552e\uff0c\u9084\u662f\u5438\u5f15\u6f5b\u5728\u5ba2\u6236\uff1f\u4e0d\u540c\u76ee\u6a19\u5c0e\u81f4\u4e0d\u540c\u7ba1\u9053\u9078\u64c7\u3002\u82e5\u76ee\u6a19\u662f\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u793e\u7fa4\u5a92\u9ad4\u548c\u5167\u5bb9\u884c\u92b7\u53ef\u80fd\u66f4\u9069\u5408\uff1b\u82e5\u76ee\u6a19\u662f\u589e\u52a0\u92b7\u552e\uff0c\u641c\u5c0b\u5f15\u64ce\u884c\u92b7\uff08SEM\uff09\u5247\u66f4\u6709\u6548\uff0c\u56e0\u70ba\u5b83\u80fd\u76f4\u63a5\u5f15\u6d41\u81f3\u7522\u54c1\u9801\u9762\u3002<\/p>\n<p>\u5176\u6b21\uff0c<b>\u8a55\u4f30\u8cc7\u6e90\u9650\u5236<\/b>\u540c\u6a23\u91cd\u8981\u3002\u5c0f\u578b\u4f01\u696d\u901a\u5e38\u5728\u6642\u9593\u3001\u4eba\u529b\u548c\u9810\u7b97\u4e0a\u6709\u7d04\u675f\u3002\u8aa0\u5be6\u5730\u8a55\u4f30\u8cc7\u6e90\uff0c\u4f8b\u5982\uff1a\u4f60\u6709\u8db3\u5920\u4eba\u529b\u7ba1\u7406\u591a\u500b\u793e\u7fa4\u5a92\u9ad4\u55ce\uff1f\u9810\u7b97\u80fd\u5426\u652f\u6301SEM\u5ee3\u544a\uff1f\u6642\u9593\u662f\u5426\u8db3\u5920\u5275\u4f5c\u9ad8\u54c1\u8cea\u5167\u5bb9\uff1f<\/p>\n<p>\u5728\u8a55\u4f30\u8cc7\u6e90\u6642\uff0c\u8981\u8003\u616e\u4ee5\u4e0b\u5e7e\u500b\u9762\u5411\uff1a<\/p>\n<ul>\n<li><b>\u9810\u7b97\uff1a<\/b>\u6295\u5165\u7db2\u8def\u884c\u92b7\u7684\u8cc7\u91d1\u591a\u5c11\uff1f\u4e0d\u540c\u7ba1\u9053\u6210\u672c\u5dee\u7570\u5927\uff0cSEM\u901a\u5e38\u8f03\u9ad8\uff0c\u800c\u5167\u5bb9\u884c\u92b7\u9700\u9577\u671f\u6295\u5165\u4f46\u6210\u672c\u8f03\u4f4e\u3002<\/li>\n<li><b>\u6642\u9593\uff1a<\/b>\u4f60\u6295\u5165\u591a\u5c11\u6642\u9593\u65bc\u7db2\u8def\u884c\u92b7\u7684\u898f\u5283\u548c\u57f7\u884c\uff1f\u793e\u7fa4\u5a92\u9ad4\u9700\u6301\u7e8c\u4e92\u52d5\uff0c\u5167\u5bb9\u884c\u92b7\u5247\u8981\u9032\u884c\u5275\u4f5c\u8207SEO\u512a\u5316\u3002<\/li>\n<li><b>\u4eba\u529b\uff1a<\/b>\u662f\u5426\u6709\u5c08\u4eba\u8ca0\u8cac\u7db2\u8def\u884c\u92b7\uff0c\u6216\u9700\u81ea\u5df1\u89aa\u529b\u89aa\u70ba\uff1f\u9019\u6703\u5f71\u97ff\u53ef\u7ba1\u7406\u7684\u7ba1\u9053\u6578\u91cf\u548c\u8907\u96dc\u5ea6\u3002<\/li>\n<li><b>\u6280\u8853\u80fd\u529b\uff1a<\/b>\u4f60\u6216\u5718\u968a\u638c\u63e1\u4e0d\u540c\u7db2\u8def\u884c\u92b7\u5de5\u5177\u7684\u6280\u80fd\u55ce\uff1f\u4f8b\u5982\uff0c\u4f7f\u7528Google Analytics\u8ffd\u8e64\u6210\u6548\u53ca\u793e\u7fa4\u5a92\u9ad4\u7ba1\u7406\u5de5\u5177\u6392\u7a0b\u767c\u6587\u3002<\/li>\n<\/ul>\n<p>\u6e05\u695a\u4e86\u89e3\u884c\u92b7\u76ee\u6a19\u548c\u8cc7\u6e90\u9650\u5236\u5f8c\uff0c\u958b\u59cb\u8a55\u4f30\u4e0d\u540c\u7ba1\u9053\u7684\u512a\u7f3a\u9ede\uff0c\u9078\u64c7\u6700\u9069\u5408\u7684\u7d44\u5408\u3002\u5207\u52ff\u76f2\u76ee\u5617\u8a66\u6240\u6709\u7ba1\u9053\uff0c\u9019\u6703\u5206\u6563\u8cc7\u6e90\u4e26\u964d\u4f4e\u6548\u7387\u3002\u61c9\u5f9e\u4e00\u5169\u500b\u7ba1\u9053\u958b\u59cb\uff0c\u9010\u6b65\u6e2c\u8a66\u548c\u512a\u5316\uff0c\u6839\u64da\u6578\u64da\u8abf\u6574\u7b56\u7565\uff0c\u64f4\u5927\u884c\u92b7\u898f\u6a21\u3002\u8a18\u4f4f\uff0c<b>\u9078\u64c7\u5408\u9069\u7684\u7ba1\u9053\u6bd4\u9078\u64c7\u6700\u6d41\u884c\u7684\u66f4\u91cd\u8981<\/b>\u3002<\/p>\n<p>\u63a5\u4e0b\u4f86\uff0c\u6211\u5011\u5c07\u63a2\u8a0eSEM\u3001\u793e\u7fa4\u5a92\u9ad4\u884c\u92b7\u3001\u5167\u5bb9\u884c\u92b7\u548c\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u7b49\u7ba1\u9053\u7684\u512a\u7f3a\u9ede\uff0c\u4ee5\u53ca\u5982\u4f55\u8207\u4f60\u7684\u76ee\u6a19\u548c\u8cc7\u6e90\u5339\u914d\u3002\u4f60\u53ef\u4ee5\u5f9e\u4e2d\u7372\u5f97\u9748\u611f\uff0c\u4e26\u5c07\u5176\u61c9\u7528\u5230\u81ea\u5df1\u7684\u884c\u92b7\u7b56\u7565\u4e2d\u3002\u6700\u7d42\uff0c\u6839\u64da\u4f60\u7684\u76ee\u6a19\u548c\u8cc7\u6e90\uff0c\u9078\u64c7\u9069\u5408\u7684\u7db2\u8def\u884c\u92b7\u7ba1\u9053\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E7%B6%B2%E8%B7%AF%E8%A1%8C%E9%8A%B7%E8%88%87%E5%82%B3%E7%B5%B1%E8%A1%8C%E9%8A%B7%E7%9A%84%E9%97%9C%E9%8D%B5%E5%B7%AE%E7%95%B0\"><\/span>\u7db2\u8def\u884c\u92b7\u8207\u50b3\u7d71\u884c\u92b7\u7684\u95dc\u9375\u5dee\u7570<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u9078\u64c7\u7db2\u8def\u884c\u92b7\u7ba1\u9053\u524d\uff0c\u4e86\u89e3\u7db2\u8def\u884c\u92b7\u8207\u50b3\u7d71\u884c\u92b7\u7684\u4e0d\u540c\u81f3\u95dc\u91cd\u8981\u3002\u4e2d\u5c0f\u4f01\u696d\u4e3b\u5e38\u5e38\u6df7\u6dc6\u5169\u8005\uff0c\u9019\u53ef\u80fd\u5c0e\u81f4\u884c\u92b7\u6548\u7387\u4f4e\u4e0b\u548c\u8cc7\u6e90\u6d6a\u8cbb\u3002\u96d6\u7136\u5169\u8005\u7684\u76ee\u6a19\u90fd\u662f\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6\u548c\u92b7\u552e\u984d\uff0c\u4f46\u57f7\u884c\u65b9\u5f0f\u3001\u89f8\u53ca\u7bc4\u570d\u53ca\u8861\u91cf\u6307\u6a19\u537b\u8fe5\u7136\u4e0d\u540c\u3002\u56e0\u6b64\uff0c\u91d0\u6e05\u9019\u4e9b\u5dee\u7570\u662f\u5236\u5b9a\u6709\u6548\u884c\u92b7\u7b56\u7565\u7684\u7b2c\u4e00\u6b65\u3002<\/p>\n<p><b>\u50b3\u7d71\u884c\u92b7<\/b>\uff0c\u5982\u96fb\u8996\u3001\u5831\u7d19\u548cDM\u76f4\u90f5\uff0c\u5176\u7279\u5f81\u5728\u65bc<b>\u5ee3\u64ad\u6027\u8cea<\/b>\u548c<b>\u55ae\u5411\u6e9d\u901a<\/b>\u3002\u9019\u985e\u884c\u92b7\u4ee5\u5927\u898f\u6a21\u50b3\u64ad\u70ba\u4e3b\uff0c\u96d6\u80fd\u63d0\u5347\u54c1\u724c\u5f62\u8c61\uff0c\u4f46\u7f3a\u4e4f\u5373\u6642\u56de\u994b\u548c\u7cbe\u6e96\u6210\u6548\u8ffd\u8e64\uff0c\u4e14\u6210\u672c\u8f03\u9ad8\u3001\u53d7\u773e\u7bc4\u570d\u96e3\u4ee5\u63a7\u5236\u3002<\/p>\n<p>\u76f8\u5c0d\u800c\u8a00\uff0c<b>\u7db2\u8def\u884c\u92b7<\/b>\u5177\u5099<b>\u9ad8\u5ea6\u4e92\u52d5\u6027<\/b>\u548c<b>\u7cbe\u6e96\u9396\u5b9a<\/b>\u7684\u7279\u6027\u3002\u5229\u7528SEO\u3001SEM\u3001\u793e\u7fa4\u5a92\u9ad4\u53ca\u96fb\u5b50\u90f5\u4ef6\u7b49\u7ba1\u9053\uff0c\u4f01\u696d\u80fd\u7cbe\u78ba\u9396\u5b9a\u76ee\u6a19\u5ba2\u7fa4\uff0c\u4f7f\u4e92\u52d5\u6210\u70ba\u53ef\u80fd\u3002\u7db2\u8def\u884c\u92b7\u7684\u512a\u52e2\u5728\u65bc<b>\u53ef\u8ffd\u8e64\u6027<\/b>\u548c<b>\u9ad8\u6548\u7387<\/b>\uff0c\u53ef\u900f\u904e\u6578\u64da\u5de5\u5177\u5982Google Analytics\u4f86\u5373\u6642\u8abf\u6574\u7b56\u7565\uff0c\u6700\u5927\u5316\u6295\u8cc7\u5831\u916c\u7387\u3002\u6b64\u5916\uff0c\u7db2\u8def\u884c\u92b7\u7684\u6210\u672c\u66f4\u5177\u5f48\u6027\uff0c\u4f01\u696d\u53ef\u6839\u64da\u9810\u7b97\u8abf\u6574\u6295\u653e\u3002<\/p>\n<p>\u7db2\u8def\u8207\u50b3\u7d71\u884c\u92b7\u7684\u4e3b\u8981\u5dee\u7570\u5982\u4e0b\uff1a<\/p>\n<ul>\n<li><b>\u89f8\u53ca\u7bc4\u570d\uff1a<\/b>\u50b3\u7d71\u884c\u92b7\u53d7\u5730\u7406\u9650\u5236\uff0c\u7db2\u8def\u884c\u92b7\u53ef\u89f8\u53ca\u5168\u7403\u5ba2\u7fa4\u3002<\/li>\n<li><b>\u4e92\u52d5\u6027\uff1a<\/b>\u50b3\u7d71\u884c\u92b7\u70ba\u55ae\u5411\uff0c\u7db2\u8def\u884c\u92b7\u53ef\u5373\u6642\u4e92\u52d5\uff0c\u7372\u53d6\u5ba2\u6236\u56de\u994b\u3002<\/li>\n<li><b>\u53ef\u8861\u91cf\u6027\uff1a<\/b>\u50b3\u7d71\u884c\u92b7\u96e3\u4ee5\u8ffd\u8e64\u6210\u6548\uff0c\u7db2\u8def\u884c\u92b7\u53ef\u900f\u904e\u6578\u64da\u7cbe\u6e96\u8861\u91cfROI\u3002<\/li>\n<li><b>\u6210\u672c\u6548\u76ca\uff1a<\/b>\u50b3\u7d71\u884c\u92b7\u6210\u672c\u9ad8\u4e14\u96e3\u63a7\u5236\uff0c\u7db2\u8def\u884c\u92b7\u6210\u672c\u9748\u6d3b\u3002<\/li>\n<li><b>\u76ee\u6a19\u5ba2\u7fa4\uff1a<\/b>\u50b3\u7d71\u884c\u92b7\u96e3\u4ee5\u7cbe\u6e96\u9396\u5b9a\uff0c\u7db2\u8def\u884c\u92b7\u5247\u53ef\u900f\u904e\u6578\u64da\u5206\u6790\u4f86\u7cbe\u78ba\u9396\u5b9a\u3002<\/li>\n<li><b>\u5373\u6642\u6027\uff1a<\/b>\u50b3\u7d71\u884c\u92b7\u53cd\u61c9\u6162\uff0c\u7db2\u8def\u884c\u92b7\u53ef\u5373\u6642\u8abf\u6574\u7b56\u7565\u3002<\/li>\n<\/ul>\n<p>\u900f\u904e\u77ad\u89e3\u9019\u4e9b\u5dee\u7570\uff0c\u4e2d\u5c0f\u4f01\u696d\u4e3b\u80fd\u6839\u64da\u81ea\u8eab\u9700\u6c42\u9078\u64c7\u9069\u5408\u7684\u7db2\u8def\u884c\u92b7\u7ba1\u9053\uff0c\u6709\u6548\u6574\u5408\u5169\u8005\u512a\u52e2\uff0c\u9054\u6210\u6700\u4f73\u71df\u92b7\u6548\u679c\u3002\u53ef\u5148\u5229\u7528\u50b3\u7d71\u884c\u92b7\u5efa\u7acb\u54c1\u724c\u8a8d\u77e5\uff0c\u7136\u5f8c\u518d\u7528\u7db2\u8def\u884c\u92b7\u9032\u884c\u7cbe\u6e96\u9396\u5b9a\u53ca\u8f49\u5316\uff0c\u5f9e\u800c\u63d0\u9ad8\u6548\u76ca\u3002\u5207\u8a18\uff0c\u9078\u64c7\u7ba1\u9053\u4e0d\u662f\u4e00\u6b21\u6027\u7684\uff0c\u9700\u8981\u6301\u7e8c\u76e3\u63a7\u548c\u8abf\u6574\uff0c\u624d\u80fd\u5728\u6fc0\u70c8\u5e02\u5834\u4e2d\u812b\u7a4e\u800c\u51fa\u3002<\/p>\n<div class=\"image-container\">\n<img decoding=\"async\" src=\"https:\/\/images.unsplash.com\/photo-1501780392773-287d506245a5?crop=entropy&#038;cs=tinysrgb&#038;fit=max&#038;fm=jpg&#038;ixid=M3w0NzI3MjJ8MHwxfHNlYXJjaHwxNXx8Y29tcHV0ZXIlMjBzY3JlZW58ZW58MHwwfHx8MTcyMjg0NzIwN3ww&#038;ixlib=rb-4.0.3&#038;q=80&#038;w=1080\" alt=\"\u5982\u4f55\u9078\u64c7\u7db2\u8def\u884c\u92b7\u7ba1\u9053?\" \/><\/p>\n<p class=\"image-caption\">\u5982\u4f55\u9078\u64c7\u7db2\u8def\u884c\u92b7\u7ba1\u9053?. Photos provided by unsplash<\/p>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E5%A6%82%E4%BD%95%E6%A0%B9%E6%93%9A%E7%9B%AE%E6%A8%99%E6%8F%90%E5%8D%87%E7%B6%B2%E8%B7%AF%E8%A1%8C%E9%8A%B7%E7%AD%96%E7%95%A5%EF%BC%9F\"><\/span>\u5982\u4f55\u6839\u64da\u76ee\u6a19\u63d0\u5347\u7db2\u8def\u884c\u92b7\u7b56\u7565\uff1f<span 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Analytics 4\u7b49\u5de5\u5177\uff0c\u8ffd\u8e64\u7db2\u7ad9\u6d41\u91cf\u3001\u4f7f\u7528\u8005\u884c\u70ba\u548c\u8f49\u63db\u7387\uff0c\u4e26\u512a\u5316\u884c\u92b7\u6d3b\u52d5\u3002\u5229\u7528A\/B\u6e2c\u8a66\u4e0d\u540c\u5ee3\u544a\u6587\u6848\u6216Landing Page\u8a2d\u8a08\uff0c\u627e\u51fa\u6700\u4f73\u65b9\u6848\u3002\u6301\u7e8c\u7684\u6578\u64da\u5206\u6790\u548c\u512a\u5316\u5c07\u6709\u6548\u904b\u7528\u884c\u92b7\u9810\u7b97\uff0c\u9054\u6210\u6700\u4f73\u6210\u6548\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E6%A0%B9%E6%93%9A%E7%9B%AE%E6%A8%99%E5%AE%A2%E7%BE%A4%E8%88%87%E9%A0%90%E7%AE%97%EF%BC%8C%E7%B2%BE%E6%BA%96%E9%81%B8%E6%93%87%E8%A1%8C%E9%8A%B7%E7%AE%A1%E9%81%93%E7%B5%84%E5%90%88\"><\/span>\u6839\u64da\u76ee\u6a19\u5ba2\u7fa4\u8207\u9810\u7b97\uff0c\u7cbe\u6e96\u9078\u64c7\u884c\u92b7\u7ba1\u9053\u7d44\u5408<span 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